Dental phobia is real and a trip to the dentist scares between 9% and 20% of American adults. Many people experience anxiety about going to the dentist so they avoid scheduling appointments to avoid the pain. Luckily, with the power of social media, you can create a welcoming environment even before the patients come to […]
Most dentists enter the profession because they like the combination it offers of science, technology, craftsmanship, and helping people. There are many ways to practice and to differentiate oneself from the competition, especially given how underappreciated dentistry is in terms of the public’s understanding of its impact on overall health. And there is all that […]
First and foremost, of course, is the pandemic. Since last March the world has been fighting a deadly battle with COVID 19 — a disease that is still poorly understood, extremely contagious, and can often be deadly, especially to the elderly and those with secondary health issues. Scientists and governments keep promising that a vaccine […]
You might think the crisis with COVID-19 makes it a waste of time and money to do dental marketing. According to the news, the public seems too preoccupied with what many think is more important than their dental needs. Your plan is just to do your limited best to accommodate your current patients’ needs. Actually, […]
Finally, you finished dentistry school and opened up your own practice. All your hard work has paid off, but you need to get more clients to your office. There’s so much to know about learning as a new dentist, and building patient volume is essential for success. We have put together some of our best […]
Medical professionals learn a lot in medical school to ensure their patients successfully have excellent health. Still, one big topic tends to get pushed to the side in medical school: Content Marketing. It may come as a surprise for most people that content marketing should be discussed in medical school. But for medical professionals aspiring […]
Growing your practice and creating a positive patient experience begins with your content marketing strategy… We’re getting further and further into 2020, but that doesn’t mean that it’s too late to make efforts to grow your dental practice. In fact, now is the perfect time to devise a strategic plan for success. The only problem […]
Most consumers are looking online for information that will help them make smarter decisions, especially when it comes to their medical and dental care. In fact, according to a recent study, 88% of consumers will research a medical/dental practice, including reviewing their website and social media, before they make an appointment. This “buying” behavior trend […]
Want a customer retention strategy that works? Learn how to keep your customers coming back, step by step, with this guide.
Looking to boost the visibility of your practice beyond your locale? Explore the best marketing ideas for dental office of 2020!